Our previous discussions on CRM have tackled what it is and the industries it has been serving. But an essential part of it still hasn’t been touched. And that is how CRM works in marketing. Everywhere you go now, the word is rampant. CRM’s main focus lies in the aspect of relationships. And it is […]
The importance of CRM is visible when we read its market size was valued at USD 58.82 billion in 2022. And will have an expected CAGR of 13.9% between 2023 and 2030, according to Grand View Research’s report. CRM, or Customer Relationship Management, is a technology now getting tapped by many businesses and industries. All […]
Ever since its release in November 2022. ChatGPT has had an apprehensive welcome. For some, it meant easy access to the quick written word. For some, it felt like an intellectual theft. Because it is not just writing for you but coding too! So the question is, what exactly is it doing? How is ChatGPT […]
We know that SaaS is synonymously called cloud. But are the two actually the same? Is there a key difference between SaaS and cloud? We are going to find out. After all, the global cloud-managed service market is set to grow to 130.1$ billion by 2028, according to a new study by SkyQuest. The report […]
SaaS is now a known name and a thriving industry in the global arena. Including India. According to a report by Business Today, the subcontinent is the second-largest SaaS solutions ecosystem. The annual recurring revenue grew 4 times to 12-13 billion dollars in 2022. Where investments saw a massive six-fold jump in the last 5 […]
Creating and running a business heavily depends upon the customer relations you cater to. And in the wake of that thought comes Optimove’s personalized SMS tool that sends hyper-personalized messages to customers leading to more brand engagement. Highly innovative and engaging, right? That’s one part of the CRM activity. Let us show the bigger picture […]
SaaS or Software as a Service has one of the core fundamentals in serving as many customers as possible. That is the reason why it is becoming so widespread and famous today. Customers are happy because vendors are giving them all. From better security, workflows, and features to availability of service. An aspect no more […]
Cybersecurity is not a novel term to which you need an introduction. Every year a new set of threats emerge to challenge us. Only to make us better prepared. Cybersecurity is one of those persistent threats that returns every year. In the first half of 2022, there were 2.8 billion malware attacks worldwide. Only the […]
Do you know why SaaS is so widespread today? It is accessible, affordable, and supremely scalable. You will find this profound statement almost everywhere when you read about SaaS. But these three aren’t just words in SaaS. They are the very foundation of it. And thanks to this software as a service, many small to […]
SaaS or Software as a Service is catching up with the world’s pace. And you can’t deny it anymore. If we were discussing this subject in the early 2000s, this would have been a developing subject of discussion. SaaS as a delivery model and as an industry has seeped deep in. Which is why we […]